Creating an Online Publishing Strategy for Law Firms

Publishing may very well be the oldest form of legal marketing, but because it's so simple to do, it's easy to get wrong. Although almost every lawyer publishes, few lawyers do so effectively. A publishing strategy is the critical link between a law firm's business development and its content marketing effort. A strategic framework is the best way to maximize the effectiveness, satisfaction, and measurable results of your firm's publishing efforts.
ISBN10: 163425418X
ISBN13: 9781634254182
Number Of Pages: 106
Publication Date: 20170606
Publisher: National Book Network
Binding: Paperback
SKU: 9781634254182
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