Pinpointing Affluence in the 21st Century

Dr. Judith Nichols weaves demographics/psychographics and fund raising together, revealing the crucial connections between background and strategy. This completely revised and greatly expanded work outlines an underlying philosophy for fund raising in the new millennium, and provides up-to-the-minute advice for finding today's affluent prospects.
ISBN10: 1566251656
ISBN13: 9781566251655
Number Of Pages: 325
Publication Date: 20031117
Publisher: National Book Network
Binding: Hardback
SKU: 9781566251655
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